mascarSTUDIOA story shaped by friendship, two cultures and the desire to build something that feels distinctly ours.
Build something of our own. Something relevant and well made. That was the intention behind Zé Dos Anjos’s first websites, helping businesses present themselves better online.
From the start, the ambition went further: a brand with its own identity, a team and a distinct way of doing things.
Paulo Arantes, Lukas Leaman and Martin Boersema joined Zé to build that vision. Before projects, there were conversations, soccer, travel and shared experiences.
Mascar grew from that connection: friends turning trust and different perspectives into something they could build together.
Our story naturally connects Brazil and the United States. Our team brings together different references and experiences, including living, studying and traveling between the two countries.
That mix broadens our references and how we see business. Mascar was born in Brazil, with a perspective that crosses borders.
An excellent business can still struggle to communicate its quality online. Recognizing that gap gave Mascar a clearer direction.
Design, websites, content, imagery, social media and strategy came together around one purpose: an online presence that reflects a business’s real value.
As Mascar grew, Zé invited Lívya Barreto to join the team and strengthen the studio’s creative work.
Lívya brings ideas, visual sensitivity and a fresh perspective to what we create. A new chapter in a story we continue to write together.
